Case study · Senan Real Estate
A digital launch in month one
Identity, website, CRM and social management — a complete foundation for a property company in Asir.
SCROLL
Identity, website, CRM and social management — a complete foundation for a property company in Asir.
A property company operating in Asir needing a digital presence that matches the scale of its projects, without a technical foundation, active accounts or a unified identity.
Any ad spend before a system and site exist means paying to generate enquiries that will be lost.
Content without a unified identity loses trust and makes each asset look like it came from a different company.
No indicators to track lead source or response speed.
Identity, site and system, before any ad riyal.
A publishing line that introduces the projects and answers the buyer's questions.
No spend increase before campaign data is reliable.
Website, WhatsApp and CRM in one path.
A logo, colour system, type and usage rules worthy of the project scale.
A clear, fast site presenting projects and units.
A system connecting WhatsApp and the site, recording every enquiry with source and stage.
Full account management on a regular content line.
Visual identity and approval, site structure build.
Site launch, CRM setup and WhatsApp connection.
Regular publishing begins and first test campaigns run.
Scaling advertising once measurement data stabilises.
| Visual identity | Delivered |
| Website | Live |
| CRM | Live and connected to WhatsApp |
| Social management | Running |
| Current project | Sharyan — Abha |
The project is in its first phase. We do not publish result figures before sufficient data exists, to avoid showing unstable numbers.
With a system and site in place, you know where each lead came from and what it cost.
A visitor arriving at a site with clear identity and organised content trusts faster.
Spend increases on evidence, not expectation.
A 30-minute session to map your customer journey and define the first step.